SW
Tuesday, July 12, 2011
Mobile Applications: The Next Wave in Digital Technology
Monday, May 30, 2011
Employing ERP Solutions: Unleashing Potential in Small and Medium Businesses
Building Client-Seller Relationship: The CRM Way
Tuesday, March 15, 2011
5 Steps to make Social Media work for you
Social Media is the buzz word that has taken the business world by storm. In the fond of hope drastically improving customer acquisition, many organizations, both big and small, are now rushing to accommodate “social media” in their marketing strategies and budgets. Although there is a lot you can benefit from a good social media marketing strategy, it is unwise to nose-dive into the social media scene without being thoughtful about how it can benefit your business. For example, it wouldn’t too effective for a B2B company to harp about their products and services on Facebook, but a B2C company can definitely gain a lot of traction from high Facebook activity.
Here are 5 steps figure out the right social media footprint for you:
1. Understand your Customers’ Online Activity: Do some customer research on which sites or communities house your potential customers. Uncovering the networking sites or communities your customers frequent will help you decide which part of the social web you want to be strongly present in.
2. Explore Different ways you want to make a presence: While social media platforms such as Facebook offers you a number of ways to creatively engage your target customers, LinkedIn limits the ways in which you can create a presence for yourself. It is important to understand what you can do with each of these platforms to be able to make maximum use of them.
3. Strategize how you will create meaningful content: Certain social media platforms such as You Tube and topic-specific discussion communities can be used to your advantage only if you can put together creatively designed content to indirectly advertise your products or services. So figure out who can help you create this content.
4. Acknowledge the kind of involvement required: Creating and maintaining your blogs and pages requires daily involvement. The sooner you choose to acknowledge and act on this fact the more effective your Social Media strategy is likely to be.
5. Check whether collaboration is a good option for you: If IT isn’t your core capability, scout for agencies that help achieve the social media presence you strive to create. Also, make sure that you work with agencies that have the expertise and the experience to help you actualize your vision.
With these pointers in mind, you are now all set to create a unique useful presence in the Social web that will help you grow your business.
Friday, October 15, 2010
Flash Animation Adds Zest to Websites
Animation has tremendous potential and it is widely acknowledged as the technology of the future. Animation is being put to effective use by both the entertainment and business sectors including television, DVDs, movie makers, direct mail sales campaigns, trade fairs, business exhibitions and finally the web.
Flash is the web designer’s most powerful tool for creating interactive websites, and to provide memorable digital experiences to the visitors. With flash web design, companies can create professional designs and interactive content, embellished with video, graphics and animation.
Flash animation
Everyone is today running against time and business enterprises are looking for methods to present their products differently from their competitors. It is common knowledge that a website that is well presented and visually appealing would attract a larger number of visitors than a sedate and matter-of-fact web site.
In today’s age, website owners are realizing the importance of adding extra spark to designing of web pages. Flash animations certainly make a website bustle with life due to the presence of animation that can arrest the visitor's attention. In view of this scenario, there are professional web designers who offer design flash animations to your website at affordable prices. To boost sales, flash animation has come to stay as a powerful marketing tool.
When you sell your product on the Internet using a Flash-based website, your presentation can be effectively supported by a live demo, appealing images and amazing Flash visuals. This creates a terrific impact on the viewers and to many, it becomes an unforgettable experience.
Flash animation is the most popular animation format widely used on web sites and web designers provide business houses with captivating advertising banners and custom movies to help sales promotion. Flash animation is today ruling the roost with numerous Flash animated TV serials and TV commercials avidly watched by millions of TV addicts.
3-D Animation
Flat 2D animation is of course less costly compared with 3D Flash Animation but with persistent advances made in 3D Flash applications custom 3D flash animation is also becoming increasingly affordable.
Qualified and competent 3D animators are in great demand in the realm of 3D Flash animation. Learning 3-D animation is not difficult, but the acid test is making 3-D animation imaginative and entertaining and that needs a lot of skill and persevearance. The tragedy is most aspirants who become 3D artists seldom attempt anything beyond modeling and their forays into animation are wholly devoid of merit.
Conclusion
There is no denying that today flash animation is used to enhance the quality of corporate Web sites and to create a lasting impression in the mind of the visitors. Flash animation has gradually evolved from novel experimentation to an indispensable part of modern web design.
It is time business owners graduated to the next higher level of Internet marketing, and create a Flash website designed to facilitate interactive marketing and the results will be truly amazing. Leverage the full potential of the Internet with complete flash animation and the range of multimedia elements such as sound, animation and full motion video.
Conduct any sort of search on Google search engine now and chances are that you will encounter several Flash websites on the search engine result pages (SERPs). The earlier barrier to Google indexing created by Google has strangely been abandoned by Google itself.
Monday, October 4, 2010
Mobile Application Development
With the advancement in technology mobile phones have seen drastic changes over the last decade and the application software and developments like the java application development or the android development have been the backbone of this progress. Apart from the small size that makes it extremely handy the mobile application development of today support innumerable features that enhance the enjoyment in communications along with other facilities like internet with GPRS, live conferencing, satellite navigation in the advanced format and of course music. Though these applications haven’t yet concluded and are still moving on the path of further exploration of technology.
The iPhone development platform is a highly effective mobile application development and provides the users with a host of new programs and features that were considered unthinkable not so long ago. Similar is the case with the iPad development platform as well. This is because the iPad is quite similar to the iPhone in many respects so the operational similarities are bound to appear. Though the earlier platforms of the Java app development or the android development had their own positives but the newer technology is exactly that, it is ‘newer’. So it offers what the latest technology has delivered and also what the consumers crave for.
The iPhone development has also picked up because there is a large number of iPhone users across the globe and the number is increasing by the hour. More importantly these users are a satisfied lot and they would recommend this to any other prospective buyer at the drop of a hat. With the downloading of the applications from the internet site all the more easier, general public and especially the net savvy youngsters would undeniably prefer this upcoming technical wonder. In addition to these features what also acts as a major positive for the iPhone or iPad platforms is that these application developments can be customized according to the business requirement of the user. With a worldwide presence on over 77 countries the iPhones and the iPads have far better customer service facilities and demand and supply chain. All these are factors good enough for anyone to opt for it.
In addition to these there are also certain other high end mobile applications that are slowly making a name for themselves in the market like the Bluetooth application development. Its salient features are speedy delivery of data and high range local network. Nowadays mobile application development also provides advanced features like the XML data transfer, SQL and oracle support, WAP applications and other multimedia content like downloading pictures and wallpapers etc. Such application developments also offer a host of other services like OMA download, website development, game development, platform migration and the usage of Java applications and flash lights etc. The current trends suggest that within a few years the hi-tech mobiles such as these would overtake the general PCs as the sought after electronic device. More over with most of the application of a computer system already available on these small handy devices and technology always on the lookout for easier and better ways to bring about a change the ominous signs of the development platforms like the iPad development taking over the market cannot be ignored.
Wednesday, September 29, 2010
Search Engine Optimization (SEO)
One of the things that have had a transformative effect on the manner in which business is conducted across the globe is perhaps the internet. In fact, Internet has revolutionised the entire process of buying and selling. In today’s world, websites are not just a medium of delivering information, but are active participants and tools for the business development of any firm, and nobody knows this better than an SEO company. An SEO Company excels in providing internet marketing services of a different kind. Advertisements form a basic mode of marketing on the internet, but over the years, there has been gradual expansion in this field. As a result experts have adopted methods which are more than the older versions of conventional social media marketing.
Many people opt for the tried and tested formulas when investment matters prop up and marketing is a form of investment. However, what one must take note of is that marketing is one of the most dynamic fields and in such fields keeping up with the changing face of the procedures or the new methods is a sure shot recipe for success. Search engine advertising services offer simple, meaningful and highly effective processes of marketing which have brought about the desired result for the companies that have tried it so far. One thing, which this exercise undoubtedly manages to achieve, is that it makes the websites in question accessible to far more number of people than it earlier attracted. This happens because of a straightforward reason that the company providing the SEO marketing services optimizes the website with respect to the search engines on the internet, thereby listing the concerned site amongst those that prop up when a search is conducted by any user using a keyword or phrase that relates to it.
The SEO Company designs the content of any website in a manner that it utilizes the important search words better known as the keywords in the content and spreads it evenly across the same in the desired numbers. This allows the search engine to select the said site whenever a search is requested by any user. There are many companies that offer such services and one has to be aware about their true worth and quality of service especially in the advanced segment of the SEO marketing services. One can read a lot from their previous works that these companies have undertaken and draw results from it. In addition to this the variety of methods applied by the company is a fair indicator of the depth of expertise of the services provider. A good SEO company would leave no stone unturned in highlighting the client’s website whether it is by content or language assessment, addition of new dimensions to the site or promotions via other simple methods of e-marketing.
The pricing of this service varies from company to company although to be honest they do not have sky rocketing price demands. They delve deep into the needs and requirements of the clients and the different modes of solutions to it. The growth of this service is just an indication that the true potential of the cyber world is yet to be tapped even in fields that seem unrelated.