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Tuesday, June 26, 2012

E-Commerce – The New Age Shopping

Ecommerce, simply stated, is selling goods and/or services and providing information over the Internet. Today, the customer attitude is changing and people want to shop from the comfort of their homes and/or offices and resent physically visiting shops.

E-commerce over the Internet is growing at an incredibly rapid pace and on-line sales have already crossed several billions. Many business organizations are using this new-found channel in a most profitable manner to thrive and grow. E-commerce has witnessed some tremendous successes - particularly in technology, business-to-business and niche markets.

E-commerce has helped business organizations as well as end users to overcome the barriers of time and distance to sell, buy and carry out other business transactions across the globe. All you need to do to get into e-commerce is:

· Create a website to promote your products/services. The website has to look thoroughly professional, user-friendly and inspiring confidence in the minds of the prospective buyers. You can purchase an out-of-the-box shopping cart program that builds the whole site for you, including an online catalogue with appropriate payment facilities.

· You will have to find an URL (uniform resource locator) or domain on the Internet. The URL should be something that identifies your company and possibly your line of business.

· Once you have built the site you have to upload it to a web-hosting company that will display it on the Internet, 24 hours a day, seven days a week. Of course if your site has been built by a web design company, then they will upload it for you.

· Once you start selling online, you would obviously want to be paid as quickly, safely and assuredly as possible. Ecommerce can have many different payment options. You can accept payment off-line — by check, bank transfer or credit card. You can take payment online using a payment service provider. You can accept payment online, but use your own online merchant account, which you have obtained from your local bank or from a Merchant Account Provider.

· More than all things else, you must vigorously promote your site. With a host of new ecommerce sites appearing every day on the Internet, there is a stampede out there. You must think of many tested as well as innovative methods to promote your site.

Here are some constructive steps you should take to promote your e-commerce site.

· Organize a press release

· Feature in business directories - both in online and off-line versions

· Submit to the search engines and aim at getting high ranking

· Try to use the pay-per-click search engines

· Signing up other sites as affiliates

· Use search engine ads

· Persuade other sites to link to yours

· Offer introductory deals and promotions

· Provide useful information on your site

E-commerce has a great deal of advantages over "brick and mortar" stores and mail order catalogs. Consumers can easily search through a large database of products and services. E-commerce development is crucial for keeping your business competitive in the global market.

Your site is for you the selling medium and hence you must design the site after exercising careful thought, doing competitor research and devoting time for detailed analysis. E-commerce is a wholly different sales concept and you will have to learn new skills and develop right attitudes to be successful in today’s online shopping scenario.

Read More : http://www.snyxius.com/blog/e-commerce-%E2%80%93-the-new-age-shopping/

Social Media – the technology that connects people

Social media is a platform that is easily accessible to anyone that has internet access. Social media includes web-based and mobile based technologies which are used to turn communication into interactive dialogue among organizations, communities, and individuals.

Social media serves as a relatively inexpensive platform for business organizations to successfully implement marketing campaigns. Increased communication by business houses foster brand awareness and often enhanced customer service.

Social media comprises of websites that allow users to share content, media, etc. Common examples are the popular social networking sites like Friendster, Facebook, MySpace, Blogging, YouTube, Photobucket, Flickr, Twitter etc.

Social networking websites facilitate individuals to interact with one another and develop rapport. Through social networking sites, business enterprises can have interactions with individual followers. Social networking sites act as word of mouth propagation. Because the information about the product is being put out there and is getting repeated, increased traffic is generated for the product/company.

Social media marketing - the process of gaining website traffic through social media sites - is the order of the day. Social media marketing programs usually center on efforts to create content that attracts attention and inspires members to share it with their social networks.

Social media opens the floodgates for business houses to increase their brand awareness and facilitate interactions with the customers. Organizations can receive direct feedback from their customers and targeted markets.

· Twitter: Twitter allows companies to promote products on an individual level. The use of a product can be explained in the form of short messages that followers are more inclined to read. Messages can also link to the product’s website, Facebook profile, photos, videos, etc.

· Facebook: Facebook profiles are lot more elaborate than Twitter. It enables a product to offer videos, photos, and more detailed descriptions. One can also include testimonials and other followers can comment on the product pages

· Blogs: Business houses employ blogs to make their products popular and unique, and ultimately reach out to consumers who participate in social media. Blogs help a business enterprise to provide elaborate descriptions of products and/or services. Blogs can ink to and from Facebook, Twitter and other social network and blog pages. Blogs can be updated frequently and used as a tool for retaining customer relationships.

· LinkedIn: LimkedIn is a professional business-related networking site, enabling business houses to create professional profiles and for their business to network and meet others. LinkedIn presents its members the opportunity to generate sales leads and develop business partners. Members can use “Company Pages” similar to Facebook pages to create an area for business owners to promote their products and/or services and be able to interact with their customers.

· YouTube: YouTube is a much sought-after media and advertisements are designed and presented in a way to appeal to the target audience. The language and ideas used in the commercials to promote the product are in keeping with the audience's style and taste. Promotional opportunities such as sponsoring a video are also possible on YouTube.

Social media is ultimately about relationships. Social media poses an enormous challenge for business houses, as many old style management methods are becoming obsolete. Modern day customers are less interested in listening but instead want businesses to engage and hear their views. By analyzing the interactions, sharing information, fostering relationships and creating reputation, business enterprises can monitor and understand how social media activities impact their businesses.

Read More : http://www.snyxius.com/blog/social-media-%E2%80%93-the-technology-that-connects-people/

Monday, June 18, 2012

Facebook Application – pregnant with possibilities

When Facebook was originally launched, it was predominantly used by extrovert individuals who wanted to keep in touch with their friends and generally socialize. But with the passage of time, Facebook has assumed incredibly gigantic dimensions and it is now being increasingly used by business community as part of its marketing strategy.

In today’s Web 2.0 culture we see all websites, particularly the ubiquitous Facebook, inundated with new applications, games, contests, events, opinion, polls, gifts, cards, quizzes etc. However, these new tools are not there merely for entertainment purposes but also to help businesses explore new markets.

It is a known fact that there are several million users on Facebook. Thousand of applications are being developed on a daily basis and bulk of them to help business organizations. Facebook now features a whopping 550,000 applications and most of the applications are there to promote business on Facebook.

Some of the distinct advantages of Facebook applications to business enterprises are Brand Awareness, Customer Engagement, Traffic Generation, Reputation building, Feedback from clients etc. Facebook applications are an interesting part of social media marketing and rampantly used by the business community.

This new type of sales promotion can be very rewarding in view of the fact that every time someone uses your application, the name of your company will pop up. Brand positioning is crucial nowadays - especially on the web - because you will have to constantly compete with different businesses on the global E-market. Applications on sites like Facebook serve this purpose thanks to the repeated exposure of your brand name.

Facebook helps you to market your products and services to 800 million + users of Facebook by developing custom Facebook Applications. For Apps on Facebook you have the Facebook Platform technologies including Social Plugins, the Graph API, Authentication, Open Graph protocol, Iframes, Facebook Connect and Platform Dialogs.

You can also create a Facebook Page for your App from the App Dashboard. The Page will differ somewhat from regular Pages. It will have a "Go To App" or "Play Game" button and other App-related links.

To drive more traffic to apps on Facebook, you should explore various social channels that facilitate new users to find your app as well as existing users to re-engage with your app.

Furthermore, you can publish content to the stream using the Feed Dialog. You can induce users to publish stories about what they are doing in your app. Use Insights for your app to monitor how users are interacting with your app.

There is a proliferation of Facebook applications and they are mushrooming by the day. Both business organizations as well as individual developers are constantly exploring the potential of having their content splashed over millions of Facebook profiles.

Facebook Applications have undoubtedly emerged as the most effective way to reach millions of prospective customers to enlarge customer base. They have a viral effect which further helps in enhancing your company's image and reputation.

Read More : http://www.snyxius.com/blog/facebook-application-%E2%80%93-pregnant-with-possibilities/

Friday, June 15, 2012

Mobile Apps poised to grow exponentially


Mobile Applications (Mobile Apps) are compact programs developed especially for mobile platform such as iPhone, Android, J2ME, Blackberry, Windows Mobile etc. Succinctly stated, Mobile apps facilitate users by connecting them to Internet services on their portable devices.

Though Mobile apps were originally aimed at email, calendar and contact databases, its popularity has soared and extended into other realms such as mobile games, factory automation, GPS and location-based services, banking, order-tracking, ticket purchases etc.

These applications come pre-installed on mobile phones or you can download them from different mobile software distribution platforms, or web applications delivered over HTTP which uses server-side or client-side processing.

You can have creatively designed and developed Mobile application for improved performance and added functionality of smartphones such as iPhone, Blackberry and Android.

You can have custom Windows Mobile Apps development for smartphones and mobile handsets using the Windows Mobile platform for special business needs of your organization.

Interestingly, research organization Gartner has come out with a list of the top ten mobile applications poised to take the world by storm.

· Money Transfer: Useful for people sending money via SMS messages.

· Location-Based Services: LBS go beyond social networks and include any application that taps into your phone's GPS capabilities to offer multifarious location-based services.

· Mobile Search: It is expected that users will not necessarily be sticking with the search services they know and use on the Web. But, instead experiment with different search providers that have unique technologies meant for mobile search.

· Mobile Browsing: Mobile browsing technologies will be more rampantly used as time progresses. The mobile browsing capabilities will go up to 80% from present 60%+ of handsets by 2013.

· Mobile Health Monitoring: The mobile health monitoring is still at an early stage and its impact will be felt more pronouncedly in developing markets. In the coming years the industry will offer mobile healthcare monitoring products and services.

· Near Field Communications (NFC): NFC is not yet a standard feature on many of present day mobile phones. But this is poised to change quite soon. NFC-enabled phones will find huge markets in Asia followed by Europe and North America.

· Mobile Advertising: This started as an innovative concept but fast gathering momentum. Many believe that mobile advertising will pave the way to monetize mobile content. Mobile advertising will be resorted to by business houses – apart from ad campaigns on TV, radio, print, and outdoors.

· Instant Messaging (IM): Market conditions are becoming increasingly favorable to mobile IM. The fact is - in developing markets mobile phones are often the only available connectivity device. One has to wait and watch how things shape.

· Mobile Music: Why not mobile music services - especially those owning non-iPhone devices? Great innovative models in this area are a distinct possibility.

Advancement of mobile technology coupled with smart phone revolution has enabled users to perform lot more with their mobile phones than ever before. It is expected that the market for mobile applications will grow exponentially and cross 10 million apps by 2020.

Read More : http://www.snyxius.com/blog/mobile-apps-poised-to-grow-exponentially/

Wednesday, June 13, 2012

HTML5 Offers Many Cutting-edge Features

HTML 5 has arrived to help you build ultra-modern websites and to cater to the ever increasing needs and expectations of the user. HTML5 provides developers and website designers greater flexibility and allows websites to be more interactive, user-friendly and effective. The key feature of HTML 5 for openness and interactivity on both web and mobile is definitely one of the chief attractions for web developers.

The basic purpose of HTML 5 is to enhance the language with support for the latest multimedia, provide comfortable readability for humans and easy understanding for computers and other related devices.

HTML5 brings in a host of new elements like - header, nav, section, article, aside, and footer - to structure the web pages as compared to the earlier HTML4. The HTML5 language has its own rules that allow placement and format of text, graphics, video and audio on a Web page.

HTML5 introduces many cutting-edge features and is today the most widely used platform for the web – whether you are a mobile web developer, an entrepreneur with unique business needs or just a game developer desirous of exploring the web as a new platform. HTML5 has enhanced features for programmers such as <video>, <audio> and <canvas> elements.

The mobile web is catching on remarkably well and numerous HTML5 features are already supported on present-day mobile browsers. Web developers can deploy the set of technologies they already are aware of and construct outstanding web applications that perform across different device types.

The simple fact is - with HTML5, the browser is becoming a popular business platform. As HTML5 becomes more widespread, it offers a number of advantages for businesses that are building and deploying web content. Features like web sockets, offline storage and fabulous user interface facilitate creation of astounding business web applications. It is no exaggeration to say that HTML5 holds several advantages for business houses including simplicity, versatility, cost-savings, security, mobility etc

With HTML5, the browser has now acquired the status of a full-fledged gaming platform. Several outstanding features like 2D and 3D graphics, offline asset storage, powerful audio APIs, and socket-based networking enable you create innovative games with unprecedented reach. Users – regardless of their location - can play HTML5 games in browsers across desktop or mobile devices. With lighting and shadows, reflections, and rich textures, HTML5 has the potential to create engrossing games and entertaining animation for the user.

HTML5 saves users the bother of having to install apps across multiple devices. They can straightaway run a new app the instant they click a link/ icon. With an incredible reach of many hundred millions of users and the figure rising rapidly—the fact is HTML5 has come to stay.

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Tuesday, June 12, 2012

The Modern way of Running Business Through Web Application Development

So abounding companies accept accomplished that internet business can yield them to heights that they could never ability appear what may. These companies accept fabricated their websites with the assets that are accessible to them. But usually they get bamboozled because they do not get what they want. Web Application Development saves you from them and makes abiding that you get absolutely what you get and annihilation else.

Web Application Development has fabricated immense advance in contempo years. People wish to yield their business to extend and this is the best way possible. Through this technology your business does not alone abide bounded or civic but has the complete affairs of traveling international. There are abounding companies that accept gone to absolutely abundant heights with just authoritative a website of their baby times businesses. These businesses had no ambit of traveling advanced but they accept fabricated advance to such that they are the one of the better players in the all-embracing market. Web Application Development has taken the bounded bazaar to the all-embracing stage.

Web Application Development has fabricated the aboriginal of the baby business go international. There are abounding companies who accept fabricated a website and accept absent it amidst the millions of websites. You charge to accomplish abiding that, something like that annihilation happens to your aggregation website. With the advice of SEO Casework India you can accomplish abiding that annihilation like annihilation happens to you. This aggregation has one of the best designers in the apple alive for your website. The aggregation of professionals alive on your website does a complete analysis on your website and articles and casework and acquisition out the exact words and phrases and again hotlink them to your website. Through this accomplish they accomplish abiding that the appropriate cartage and admirers comes to your website and gets you the business that you were expecting. Once the appropriate cartage comes to your website again comes the allotment of accepting your websites baronial up. Once the baronial of the website is up again the business is apprenticed to appear your way.

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Monday, June 11, 2012

Offshore Software Development

We offer offshore web and software application development, mobile application development and web design solutions that help our clients to perform and thrive in business. We are one among the premier software development and web application development companies in India and enjoy a niche market of small as well as midsize business clients from all across the globe.

We are a deeply committed organization and you can trust us with your requirements on web site development, web design, web hosting, content development, SEO, testing solutions, e commerce, software design, custom software programming, and more.

We are leaders in custom software application development and web development, on technologies such as LAMP, Microsoft, Ruby and HTML5. We also offer unique solutions for Search Engine Optimization and Social Media Marketing, helping our clients promote their products and businesses and generate huge returns on their investment.

By deftly combining business analysis with latest technology, we develop state-of-the-art custom software and web based applications. We assist businesses gain competitive advantage from cost-efficient and cost-effective web solutions. If you are looking for a professional, experienced, and globally trusted outsource solutions provider, then your search should end here.

Our offshore IT software outsourcing services can enable you to achieve your objectives and accomplish your business goals and objectives within set time frame. We have the professional competence to provide total rewarding offshore software development solutions incorporating web application and design development. Offering a wide array of services, we are fully geared to manage offshore outsource IT projects from start to finish.

We are a custom offshore software development company with expertise in outsourced product development & enterprise application development services. We join hands with you as outsourcing partners to minimize the actual processing cost and automating the tasks that help you to devote greater time and efforts for your core business activities.

We have successfully completed numerous projects of different sizes and complexity in various business domains. Our team thoroughly studies a project and sets its aims and sketches a detailed roadmap to accomplish the goals within timelines. By scrupulously adhering to well-conceived methodology for defining, designing and developing software projects, we actualize projects without time and cost overruns.

We provide offshore software development, custom software design and outsourcing application development, web application development as well as software solution customization and support. Our team constantly conducts research on emerging technology to find renewed ways to fulfill our customer needs.

Having worked on several projects, we have gained remarkable experience and technological expertise.

We have built enormous skills that we apply to deliver apt solutions that meet your needs and within your budget. We also offer comprehensive consulting and support services for the planning, design and development of appropriate software solutions.

Read More : http://www.snyxius.com/blog/offshore-software-development/

Saturday, June 9, 2012

ERP Solutions Make Tension Free Your Business.

ERP is the abridgement of the software accepted as Action Resource Planning. ERP's absolute purpose lies in the appellation Action only. It does not accept to do abundant with Planning and Resource parts. Its capital appetite is to accompany calm all the departments and their functions of the action to a individual system. In added words, ERP solutions integrates centralized and alien administration advice throughout the enterprise, such as finance/accounting, warehousing, manufacturing, animal resources, sales and service, CRM, etc.

ERP solutions mechanize these activities with congenital software. Its capital aim is to smothen the advice breeze a part of every department's functions aural the action territory. It aswell manages the links with alien stakeholders. By architecture an absolute software affairs which caters to the requirements of humans affianced in altered functions say, in finance, in marketing, in animal assets or in warehouse, ERP solutions assimilates a company's functions into a individual software package.

All these departments usually accept their own computer software on which the accurate administration executes its work. But ERP solutions absorb them into an absolute and chip software affairs which operates on a accepted database so as to accomplish the advice and advice administration action an easier assignment beyond the assorted departments. This chip address can crop amazing allotment if the absolute software is installed appropriately in the enterprise.

For instance, yield a chump order. Normally, if an adjustment has been placed by a customer, the adventure of that adjustment starts from one bassinet to addition beyond the enterprise, again getting entered and reentered into computer systems of audible departments. All that adrift about in baskets leads to delays and absent orders; and the reentering adjustment into assorted computer systems provokes inaccuracy. For the moment, cipher in the action can characterize the exact position of the adjustment placed. Say for example, there is no arrangement for the accounts administration to get admission to the warehouse's computer arrangement to analysis whether the adjustment has been fabricated out or not.

An ERP band-aid resolves this botheration with different software affairs classified into modules of finance, marketing, production, HR, accomplishment and the warehouse. Now, the humans in accounts can appear beyond into the barn software to watch if an adjustment has been alien or not. Ultimately, authoritative the assignment easier and user friendly.

Friday, June 8, 2012

The Improvement of PHP Development in India

Many of you would accept heard of the appellation PHP, while surfing the internet, but actual few would apperceive what the appellation in actuality stands for, and what it refers to. Well, the abounding anatomy of PHP is Hypertext Preprocessor. Essentially, this is a able accent acclimated by computer scripters, and they utilise the same, if they wish to actualize web pages that are not just interesting, but aswell unique, user affable and interactive. Since PHP can be anchored aural HTML, it has become actual accepted with web page designers, of late.

The affidavit due to which PHP Development in India has apparent a advance in the accomplished few years are many. One of the primary affidavit for this is the actuality that India is acceptable the better basin of software developers and designers of web pages and associated graphics. As PHP can be utilised on about all the accessible servers and operating systems, it has become the favoured apparatus of the online world. Not alone can you actualize server-side scripts, you can aswell use PHP to codify applications that are not abased on any added applications.

While a lot of humans apperceive about the accent of seek engine optimisation and aggressive linking, there are still a lot of humans who are apprenticed about PHP. Choose any PHP Development Aggregation and they will ensure that all your needs are taken affliction of. Choose a aggregation in India, and you can be assured that you accept gotten yourself one of the finest account providers.

Not alone will you accept broke into one of the a lot of accomplished and active basin of developers and designers, you would aswell accept benefitted by an absurd abridgement in cost. Since you are allurement anyone abroad to yield affliction of aggregate that is associated with your website, you charge not anguish yourself with advancement a abstracted aggregation aural your alignment for the same. Similarly, a acceptable PHP Web Development Aggregation will accomplish abiding that they accept your specific requirements, afore breeding any scripts or web designs.

Today, companies that action casework accompanying to PHP are innumerable and several of them accept managed to carve a alcove for themselves in this aggressive market. This has been accessible mainly by alms accomplished services, which are not alone amount effective, but aswell appealing abutting to perfection. At present, the PHP web development bazaar in India caters to business-to business solutions as able-bodied as business-to applicant operations.

Joomla! is an award-winning open source CMS for building powerful websites

As we all know, a Agreeable Administration Arrangement is arrangement that helps to accumulate track, amend and adapt about every agreeable and abstracts of your website. In fact, there are absolutely several agreeable administration arrangement available. However, Joomla is an accolade acceptable agreeable administration system, which serves best in all of them. No-doubt, there are absolutely several advantages for Joomla development, as a aftereffect millions of users/ developers and adopted software development companies adopt Joomla development for crafting accomplished solutions in Agreeable Administration System. This aswell makes it a arresting apparatus for accouterment advancing solutions in custom agreeable administration system. Some of the above advantages of Joomla development are:

• Accessible antecedent CMS - which allows one to download and use it at no-cost

• Supports abundant plugins, add-ons, templates and extensions

• Frequent chargeless updates

• Easy to install and use

• Stores abstracts in MySQL database server

• Integrates appearance such as RSS feeds, blogs, polls, search, account flashes etc.

• Large basin of user community

Joomla development works as an accomplished apparatus in accouterment solutions in:

• E-commerce websites

• Online anxiety

• Online catalogs

• Government applications

• Corporate intranet and extranets

• Online newspapers, publications and magazines

• Robust and activating websites

• Social/ business/ association portals

Tuesday, June 5, 2012

The Uses and Benifits of Mobile Website Development

Today in this twenty first century we need everything swift, instant and prompt. Communication medium has advanced very rapidly in these years. Earlier we used to access the web only through fixed line services. Now the scenario has changed completely with advancement in the field of communication. Mobile being the most popular invention and device of the communication technology, its vast use by people all around the world has made it necessary to make sure that websites can be accessed by mobile users. Hence mobile website development has gained much needed importance and popularity.

Mobile web was commercially first offered in Finland in 1996 on the Nokia 9000 communicator through the Radiolinja and Sonera networks. The first commercial launch of a mobile Docomo specific browser based web service was way back in Japan in 1999 launched by NTT. Web access has become much easier and simpler as web can be accessed from anywhere and everywhere through your mobile device. The presentation form and appearance of the web in your mobile is definitely different from the one in your personal computer. Thus to solve this problem and to make websites visible from your mobile phones more user friendly mobile website development plays a key role in this field.

It is the mobile website development only that is making it possible for the developer to create custom made mobile websites to reach out to their customers. Websites are developed in such a manner so that your clients and customers needs are satisfied and they are able to access the information and queries as per their requirement through their mobile devices. The main criteria should be to keep things simpler and using less of graphics and images. With the growing number of users of mobile devices one has to make sure that the websites can be accessed in a hassle free manner by the potential customers using mobile phones for accessing websites.

If you are a developer then the first job to be done by you is to check the World Wide Web Consortium specifications for CSS and mobile devices. It has to made sure that the information on your website are easy to read and navigable. The main objective should be to make the websites designs such that they are mobile-friendly. Screen sizes and resolutions vary from devices to devices therefore it would be best to scale page elements not by setting fixed widths for the pixels but rather by screen size. So creating mobile friendly websites for users is the prime goal today.