Employing ERP Solutions: Unleashing Potential in Small and Medium Businesses

ERP or Enterprise Resource Planning is a very important system that is used in offices across the world. With the help of software application programmes to enforce the system in place, ERP can be successfully utilised to make the entire office management and operations simpler and easier.

The term ERP was first used to signify the wholeness of the system’s reach. The ERP solutions system achieved a boom during the 90s and the early 2000 because all firms across the world wanted to integrate and bring in the relatively faster system in operation without any delay. However, post the incorporation of the ERP system there was a slight fall in the rate at which the system was being adopted by companies.

The latest trend in the utilisation of the ERP system is the usage of the application in small and medium businesses. With the help of ERP, small business can achieve quite a high rate of profit making and keep track of the company’s state of affairs without any problems whatsoever.

The features and the advantages of the ERP development in small and medium businesses can be explained as follows:

· The ERP solutions for small and medium level businesses are cost efficient and easily affordable. The main reason being that the ERP developers understand the financial limitations of such small business houses and help to create relevant business solutions for them

· The implementing of the ERP solutions is also cost effective making it simpler for the small and medium business houses

· Internet access and other devices’ connectivity offered. This makes the integration aspect easier

· ERP development in small and medium level businesses has increased from 4.4% in the year 2001 to 19.6% in the year 2006. In terms of Compound Annual Growth Rate (CAGR), this growth amounted to 34.4% which is quite healthy

· The major focus of any ERP solutions is on the aspect of accounting in the company. With ERP accounting, the accounting aspect in the company is taken care of without any major problems

· The ERP system has the feasibility to run on any hardware conformations

Some of the areas where ERP solutions are employed successfully are:

· Accounting. This is the primary area of concentration of any ERP solutions

· Human Resources

· Control of company’s internal access

· Data servicing to enable usage by clients and/or employees

ERP operations require proper planning and co-ordination before they are being incorporated. Well-planned and structured ERP solutions can result in getting out the best output for the small and medium level organisation. However there are also certain disadvantages to ERP development. The same can be listed as follows:

· Highly expensive with respect to overhauling of the organisation’s existing technology

· Highly expensive with respect to training required to be provided to the employees

· In case of sharing of data, there could emerge problems between various parties

With the help of ERP solutions, a lot can be achieved. This has been the target of ERP development all along and considering the level of success achieved, it can be said that the ERP program has been a landmark achievement for small and medium business houses.

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Building Client-Seller Relationship: The CRM Way

CRM is the acronym for Customer Relations Management. As the name suggests, the CRM software has been developed to enhance and improve on the organisation’s dealings with customers on the whole.

With the help of CRM, sales force automation is possible which helps to revolutionise the sales system for an organisation. Also because of increased sales and client base, an organisation can help to ensure adequate sales force management.

CRM is an essential software in terms of ERP for small business concerns. With the help of business CRM, such small and medium scale companies can optimise their sales and widen their client net. Small business CRM is all about effective management of the company’s accounts with a view to enhancing its productivity overall.

The features and advantages of the CRM software can be explained as follows:

· The software helps to garner more clients for an organisation

· Since the CRM can be customised to suit an organisation’s individual requirements, it makes it cost effective

· The quality of the services provided through custom CRM is quite impressive

· The CRM software market has grown immensely – 12.5% in fact

However, even as the CRM software has advantages to its credit, it also has an equal number of disadvantages. The same can be explained as follows:

· Problems related to client data. Since the custom CRM makes use of data of clients and potential clients, the usage of the same could lead to problems in the absence of proper assurance of data secrecy

· Problems related to the clarity of the CRM software presentation. If the custom CRM is not presented properly before the right audience, then there could a huge loss incurred. People with technical writing skills are therefore required to handle such a job portfolio

· Lack of poor provision and planning in the CRM software leads to poor utility among the users. This leads to unnecessary waste of a good software application

· The system at certain times tends to be complicated leading to users getting confused. This also acts as a major disadvantage in the workability of the software

· The aspect of complexities also leads to broken executions of the business CRM. This leads to further unwanted complications in the overall workability of the CRM

In order to ensure that the above problems do not affect the custom CRM in long term, several methods and ideas have been proposed. These proposals include making the whole operation of a business CRM simpler so that all unwanted details are removed while the software is being applied. This involves using the right techniques along with the right people to implement the techniques appropriately.

With the help of CRM software, the relationship between the clients and the sellers has reached to an altogether different level. In order to make this relationship even more successful, the software needs to be modified consistently.

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